Swiss football presenter Valentina Maceri has sparked controversy after criticizing her fellow female broadcasters for their "vulgar" outfits during recent TV appearances. Maceri, who covers Champions League matches for Swiss broadcaster Blue, took aim at DAZN Italy presenters in her new book, "F*** Female Empowerment: The Great Mistake of Modern Feminism."
She specifically called out Eleonora Incardona, a DAZN host known for her bold fashion choices, stating, "Women should be sexy, but always with style and class. That's sometimes lacking in Italy." Maceri, 31, elaborated in an interview with German outlet Bild, accusing Incardona of "vulgarity" in her on-air attire.
The criticism comes amid heightened attention on female presenters at the Club World Cup, where Incardona and others, including Diletta Leotta, Giusy Meloni, and Marialuisa Jacobelli, have made headlines for their striking outfits. Incardona, 34, has particularly stood out, wearing a bra paired with a three-piece suit and a one-strap brown dress during recent broadcasts.
Maceri argued that such fashion choices undermine professionalism, especially when engaging with players and officials. "If you want to speak on an equal level with players and officials, it's not conducive," she said. Incardona, who primarily presents betting odds for DAZN BET, has not yet publicly responded to the criticism.
The debate has reignited discussions about the role of fashion in sports broadcasting and whether it detracts from the presenters' credibility. While some viewers applaud the bold styles, others agree with Maceri, calling for a balance between style and professionalism.
As the controversy unfolds, it highlights the ongoing challenges women face in the sports media industry, where appearances often draw as much attention as their on-air performance.
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